Electric Truck Starts Operations at PUMA’s Warehouse in California

PUMA, the renowned sports company, has recently embarked on a commendable initiative aimed at reducing carbon emissions across its operations. It has begun transporting goods using a fully electric truck from the Port of Los Angeles to its warehouse in Torrance, CA. This step is not just a testament to PUMA’s commitment towards environmental sustainability, but is also an inspiration for other businesses to consider greener alternatives in their logistics and supply chain processes.

(Image: NFI)

The Freightliner truck, deployed by PUMA and operated by their drayage partner NFI, serves as the inaugural test vehicle in this eco-friendly initiative. This marks a significant shift in PUMA’s logistics strategy, replacing traditional combustion-engine trucks with sustainable, electric-powered alternatives.

The company has a forward-thinking plan for expanding this fleet. By the third quarter of 2022, PUMA anticipates having as many as five electric trucks in active service, transporting goods efficiently and sustainably from the port to the warehouse. This expansion showcases PUMA’s dedication not only to optimizing their operations but to fostering a more sustainable business model.

“For us this is a huge step towards cleaner logistics. Instead of using an LNG or a clean diesel truck, we can now shift goods from the port to the warehouse with no tailpipe emissions,” said Helmut Leibbrandt, Senior Vice President, Supply Chain Management & Logistics – Americas.

PUMA’s strategic approach to carbon emissions reduction extends beyond the integration of electric trucks into its logistics operations. Just last month, the company announced a significant achievement in its carbon mitigation efforts. Between 2017 and 2021, PUMA successfully reduced its carbon emissions and those from purchased energy by a staggering 88%.

Remarkably, these reductions have been accomplished notwithstanding substantial revenue growth in the same period. Furthermore, CO2 emissions have also been cut within the company’s supply chain, which is traditionally the most carbon-intensive aspect of its business. These combined efforts underline PUMA’s unwavering commitment to environmental sustainability, acting as a benchmark for the industry and proving that economic growth and sustainability can go hand in hand.

“While electric vehicles are already quite common for passenger cars, electric trucking is only starting out,” said John Amato, Senior Vice President at NFI. “We are excited that PUMA has been willing to join us in this project and to use this new technology in the company’s day-to-day operations.”