Cepero Collective Helps Bridge the Gap Between What the EV Market Needs and Who Can Deliver It

Cepero Collective provides business consulting and advisory services designed to help small and midsize businesses strengthen sales, streamline operations and generate sustainable growth. Founded by Kerry Cepero, an experienced sales and business development professional with a background in automotive service, retail management and commercial electric vehicle deployment, the company focuses on practical systems that help businesses win more customers without requiring a dedicated marketing team. Cepero announced the company’s formation in October 2026.

One of Cepero Collective’s core services is first-pass contract review for businesses in EV charging and construction. The review reads the agreement, calls out risks and gaps in plain language, and proposes stronger terms, so owners walk into a conversation with their attorney knowing exactly what to ask.

In EV charging deployment, one weak clause can erase the margin on a site. Cepero Collective reviews purchase orders, supply agreements and subcontracts for the problems that most often hurt smaller operators, including long or pay-when-paid payment terms, missing liability caps, one-sided indemnification, vague scope with no change-order process, delivery schedules that ignore equipment and utility lead times, overbroad warranties, one-way termination rights, auto-renewals with narrow cancellation windows, and insurance or exclusivity requirements that outweigh the value of the deal.

For each high-risk item, Cepero Collective recommends whether to accept it, negotiate it or take it to counsel, and supplies specific replacement language. Requests are kept to the few changes that matter most, because a redline with fifteen asks can kill a deal. The review is a business-level screening and not legal advice. Contracts of significant size, long terms or personal guarantees should still go to a licensed attorney.

Cepero Collective highlights experience helping grow an EV charging company’s revenue from $2 million to $29 million, along with $16 million in binding purchase orders generated during a previous commercial EV role. The company’s expertise spans business development, electrification, operational efficiency and strategic planning. Kerry also built contract risk frameworks as part of a business development function he created from scratch using AI.

A central part of its approach is installing three repeatable business systems. The lead generation and outreach engine helps businesses identify prospective customers, develop targeted prospect lists and maintain consistent follow-up. The content engine establishes a manageable LinkedIn and social media routine to keep businesses visible to potential buyers. The proposal and contract workflow helps accelerate quotes and proposals while identifying potential contractual risks for review by legal counsel.

For the electric vehicle industry, Cepero Collective offers services focused on EV charging deployment, fleet electrification and commercial strategy. Support includes site deployment program management, utility interconnection planning, incentive and financing considerations, project cost modeling and evaluation of engineering, procurement and construction partners.

These services address challenges that can complicate charging infrastructure projects, including transformer lead times, utility approvals, equipment costs, financing and coordination between project stakeholders. The goal is to help businesses manage deployment risks and move projects toward operation with greater clarity.

For EV manufacturers, Cepero Collective advises on vehicle technology and U.S. go-to-market strategy, including international makers of low-speed and special-purpose electric vehicles, from Europe to Asia and beyond, looking to enter the American market. The work focuses on a better route to market, identifying risks in the market before they become costly, and applying best practices from experience in commercial EV manufacturing and sales, including sustainability-focused vehicle and energy products.

Cepero Collective also offers career and business coaching for skilled tradespeople and technicians who are ready to open their own companies. The coaching helps them land their first clients and scale from there.

Additional services cover AI workflow automation, business process improvement, executive presentations and speaking engagements. Cepero Collective also develops publishing systems for authors seeking consistency across multibook series.

Cepero brings hands-on operating experience to the advisory process, having started as a mechanic before managing multiple retail locations and moving into commercial EV sales and electrification. The company works with startups, contractors, general contractors and EV-industry vendors, as well as EV manufacturers entering the U.S. market and skilled tradespeople and technicians launching their own companies, emphasizing practical solutions grounded in business operations rather than abstract consulting theory.

Cepero Collective begins engagements with a free 30-minute diagnostic call to identify major time-consuming tasks and opportunities for improvement. Following the discussion, clients receive a written proposal outlining the scope and price before any work begins.

As EV adoption grows and charging infrastructure projects become more complex, businesses need effective sales processes, operational discipline and deployment strategies. Cepero Collective combines commercial experience with practical business systems to help companies pursue growth and navigate the evolving electrification market.

Learn more at CeperoCollective.com. Email sales@ceperocollective.com. Your first 30 minutes are on Kerry.

Kerry Cepero has more than 20 years of experience spanning automotive service, retail management, commercial electric vehicles, sales, executive leadership and EV charging infrastructure. He is the founder of Cepero Collective LLC, a consulting firm helping electrification companies develop markets, structure deals and improve business operations, while helping other businesses build sales processes and automate workflows using AI.

Cepero most recently served as Senior Director of Project Management at OnPoint EV Solutions, overseeing EV charging infrastructure projects nationwide, including site development, project execution, vendor coordination and energization. Previously, he served as Senior Director of Business Development at Income Power, building its sales function and managing commercial EV charging opportunities, partnerships, and contract negotiations.

From March 2024 to January 2026, he was Executive Vice President at Uptime EV Charger, overseeing strategy, operations, financial management, partnerships and growth initiatives.

Earlier, as Vice President of Market Development and Strategic Accounts at Cenntro Electric Group, he led commercial EV market expansion, national fleet relationships, dealership partnerships and sales operations. He also worked as a regional sales manager at SEA Electric, general manager at Tire Kingdom, and held earlier automotive service and parts positions at Pep Boys and Advance Auto Parts.