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Cadillac Reveals Opulent Velocity Concept: The Future of EV Luxury Performance

On August 16, 2024, Cadillac introduced the Opulent Velocity concept vehicle, a bold expression of innovative design and prestigious performance. By seamlessly combining advanced technology with bespoke luxury, this concept represents Cadillac’s future vision for electric performance in the V-Series lineup. As a pioneer in EV and self-driving technology, Cadillac leverages these innovations to create two dynamic extremes in Opulent Velocity. The concept vehicle showcases cutting-edge electric vehicle capabilities alongside state-of-the-art autonomous features, offering a glimpse into the next generation of automotive excellence and redefining luxury in the realm of electric performance.

(Image: Cadillac)

“Opulent Velocity is an experience-based design study,” says Bryan Nesbitt, executive director, Global Cadillac Design. “It’s the future vision of luxury performance, incorporating Cadillac’s leadership in hands-free driving capabilities, electrification and performance excellence. Opulent Velocity expresses the most artful integration of technology, luxury and exhilaration characterized by Cadillac’s halo V-Series variants, and future electrification design expressions.”

Opulent: Luxury of time

The Opulent experience envisions the personal freedom that full autonomous mobility could offer, with Level 4 autonomous capability providing a hands-free immersive journey through multi-sensory modes designed to promote relaxation. These modes are accessible via a full widescreen display and an Augmented Reality Head-Up Display (AR HUD), allowing passengers to experience an advanced blend of technology and comfort.

During the development of Opulent Velocity, Cadillac delved into the scientific insights of sound and light waves, using these findings to enhance the cabin experience. The vehicle incorporates curated art, entertainment, and ambient lighting to create a sophisticated, individualized environment that immerses travelers in a serene and luxurious hands-free setting.

(Image: Cadillac)

Velocity: The Art of Exhilarating Performance

The Velocity experience delivers the exhilarating thrill of a hypercar while maintaining the luxury synonymous with the Cadillac V-Series. At the touch of the multi-functional controller, Opulent Velocity shifts from autonomous mode to the dynamic Velocity experience. In this mode, the steering wheel and pedals emerge, prompting the driver to take control. The front seats, integrated with the cantilevered Y-shaped console and directly attached to the door, are designed to secure the driver for high-speed maneuvering.

Inspired by Cadillac’s Blackwing track-proven engineering, which represents the pinnacle of luxury performance, the Velocity experience incorporates an authentic track experience with a “Ghost Car” function displayed on the HUD screen. This feature serves as a user guide by presenting a competitive driving course, enabling drivers to improve their lap times or compete against peers on various designated tracks.

Velocity mode also visualizes advanced driving enhancements, including road overlays and active information about road conditions. It offers complete control over active aero and suspension dampening settings, allowing drivers to customize their driving experience for optimal performance. This innovative mode combines the thrill of racing with the luxurious craftsmanship and cutting-edge technology that defines Cadillac.

(Image: Cadillac)

Iconic profile and hypercar exterior

True to the aesthetics found on Cadillac’s V-Series.R hybrid racecars, the Opulent Velocity concept captivates with its dramatic draped surfaces and clean, modern appearance. The vehicle boasts a low silhouette and a sleek front fascia, accentuated by its distinctive butterfly doors, which provide expansive openings for easy entry and exit at both the front and rear. The exterior design features subtle transitions and controlled surfaces that highlight its bold graphics and proportions.

Cadillac’s signature vertical lighting is explored through crystal fluted detailing on the tail lamps, headlamps, and grille, enhancing the vehicle’s expressive stance. The evolution of Cadillac’s illuminated badge is showcased with a 3D lit grille, emphasizing the synergy between jewelry-like sophistication and advanced technology. Adding to its bold and luxurious appearance, the Opulent Velocity is painted in a light Gilded Pearl hue, which is both soft and elegant, complementing the vehicle’s overall aesthetic. This thoughtful design reflects Cadillac’s commitment to combining high-performance engineering with refined luxury and cutting-edge style.

“Opulent Velocity is inspired by the dynamic design cues of motorsports in a 2+2 aerodynamic body form,” said Magalie Debellis, manager, Cadillac Advanced Design. “It conceptualizes a holistic consideration of all elements and senses, showcasing a perfect marriage of hypercar personality with luxury execution and revered opulence. It’s a signal to the world that Cadillac intends to lead in electrified luxury performance.”

Artful Integration and User Experiences From Cadillac

The sophisticated interior of the Opulent Velocity concept vehicle offers an elevated world of luxury. The spacious cabin features a seamless and uninterrupted flow, with wraparound draped surfaces extending from the rear to the front, creating a sense of fluidity and openness. All elements within the interior appear suspended, enhancing the feeling of space and elegance.

Cadillac’s commitment to artful integration is evident in the inclusion of next-generation technology. The vehicle boasts a 3D information-enabled widescreen display, offering a fully digital cockpit experience. A racing-inspired Y-shape steering wheel provides a dynamic driving feel, while voice command user experiences and an intuitive infotainment system ensure effortless control and interaction. This harmonious blend of design and technology exemplifies Cadillac’s vision of luxurious, forward-thinking automotive interiors.

Progressive and Intentional Color, Materials and Finishes

Meticulously crafted with the latest developments in colors, materials, and finishes design (CMF), the Opulent Velocity concept embraces both design heritage and future possibilities through a carefully curated palette. The interior color, “Selene,” complements the vehicle’s bold persona with a metallic dark blue that signals its track performance capability. Craftsmanship is showcased through metal artistic brush finishes and hard-torched painting techniques, creating ombre hue color tones that enhance the vehicle’s sophisticated aesthetic.

Using 3D printing technology, the interior motif represents precision and speed through a linear two-toned embroidery with prismatic embellishments. This design echoes the lighting choreography within the vehicle and reflects the signature V-Series precision. The cool-toned flax fibers, layered under a veil of tinted silver pearl flakes, capture the essence of lightweight performance materials executed with opulence.

By blending the precision of digital fabrication with the meticulous attention to detail inherent in traditional craftsmanship, the Opulent Velocity concept showcases elegant tones complemented by vividly modern hues. It stands as a testament to the endless possibilities that arise when we embrace the convergence of past, present, and future in automotive design.